The AERC project considers advocacy of European rules of competition within Ukrainian society, (students, academics, businesspeople, public officials, civil society actors, temporarily displaced persons, former military) to make the advantages of democratic rules of competition protection and development clear to Ukrainians, to stimulate their active role in harmonisation of Ukrainian competition rules with the European ones, as well as to provide effective public control over the competition rules usage on the way of competition culture development to enhance the quality EU – Ukraine business cooperation. It provides the inclusive study course on European competition rules and culture to be conducted as a module for different stakeholders at least 7 times over Ukraine within the project term, and on the regular basis after the end of the project for students of Kyiv National University of Trade and Economics (hereinafter – KNUTE) as an EU competition rules and culture course. The course will enhance European studies at one of the biggest and top-ranked universities of Ukraine. The Quick Guide on EU competition rules and culture will be published to be unique and novel deliverable, enabling long-term effect of the Project. The recommendation on deeper harmonization of Ukrainian competition rules with the European ones will be developed, piloted on the relevant round table and disseminated via e-channels and through the letters directed to relevant public authorities and other key stakeholders. All the deliverables of the project, as well as information concerning the module will be widely disseminated via e-channels.